Node 20, installer improvements, agent improvements and Expansion Pack for game dev (#232)
* feat: add expansion pack installation system with game dev and infrastructure expansion packs - Added expansion pack discovery and installation to BMAD installer - Supports interactive and CLI installation of expansion packs - Expansion pack files install to destination root (.bmad-core) - Added game development expansion pack (.bmad-2d-phaser-game-dev) - Game designer, developer, and scrum master agents - Game-specific templates, tasks, workflows, and guidelines - Specialized for Phaser 3 + TypeScript development - Added infrastructure devops expansion pack (.bmad-infrastructure-devops) - Platform engineering agent and infrastructure templates - Expansion pack agents automatically integrate with IDE rules - Added list:expansions command and --expansion-packs CLI option 🤖 Generated with Claude Code Co-Authored-By: Claude <noreply@anthropic.com> * alpha expansion packs and installer update to support installing expansion packs optionally * node20 --------- Co-authored-by: Brian Madison <brianmadison@Brians-MacBook-Pro.local> Co-authored-by: Claude <noreply@anthropic.com>
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bmad-core/templates/competitor-analysis-tmpl.md
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# Competitive Analysis Report: {{Project/Product Name}}
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[[LLM: This template guides comprehensive competitor analysis. Start by understanding the user's competitive intelligence needs and strategic objectives. Help them identify and prioritize competitors before diving into detailed analysis.]]
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## Executive Summary
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{{Provide high-level competitive insights, main threats and opportunities, and recommended strategic actions. Write this section LAST after completing all analysis.}}
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## Analysis Scope & Methodology
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### Analysis Purpose
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{{Define the primary purpose:
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- New market entry assessment
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- Product positioning strategy
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- Feature gap analysis
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- Pricing strategy development
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- Partnership/acquisition targets
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- Competitive threat assessment}}
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### Competitor Categories Analyzed
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{{List categories included:
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- Direct Competitors: Same product/service, same target market
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- Indirect Competitors: Different product, same need/problem
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- Potential Competitors: Could enter market easily
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- Substitute Products: Alternative solutions
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- Aspirational Competitors: Best-in-class examples}}
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### Research Methodology
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{{Describe approach:
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- Information sources used
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- Analysis timeframe
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- Confidence levels
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- Limitations}}
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## Competitive Landscape Overview
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### Market Structure
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{{Describe the competitive environment:
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- Number of active competitors
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- Market concentration (fragmented/consolidated)
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- Competitive dynamics
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- Recent market entries/exits}}
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### Competitor Prioritization Matrix
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[[LLM: Help categorize competitors by market share and strategic threat level]]
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{{Create a 2x2 matrix:
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- Priority 1 (Core Competitors): High Market Share + High Threat
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- Priority 2 (Emerging Threats): Low Market Share + High Threat
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- Priority 3 (Established Players): High Market Share + Low Threat
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- Priority 4 (Monitor Only): Low Market Share + Low Threat}}
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## Individual Competitor Profiles
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[[LLM: Create detailed profiles for each Priority 1 and Priority 2 competitor. For Priority 3 and 4, create condensed profiles.]]
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### {{Competitor Name}} - Priority {{1/2/3/4}}
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#### Company Overview
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- **Founded:** {{Year, founders}}
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- **Headquarters:** {{Location}}
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- **Company Size:** {{Employees, revenue if known}}
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- **Funding:** {{Total raised, key investors}}
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- **Leadership:** {{Key executives}}
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#### Business Model & Strategy
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- **Revenue Model:** {{How they make money}}
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- **Target Market:** {{Primary customer segments}}
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- **Value Proposition:** {{Core value promise}}
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- **Go-to-Market Strategy:** {{Sales and marketing approach}}
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- **Strategic Focus:** {{Current priorities}}
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#### Product/Service Analysis
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- **Core Offerings:** {{Main products/services}}
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- **Key Features:** {{Standout capabilities}}
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- **User Experience:** {{UX strengths/weaknesses}}
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- **Technology Stack:** {{If relevant/known}}
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- **Pricing:** {{Model and price points}}
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#### Strengths & Weaknesses
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**Strengths:**
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- {{Strength 1}}
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- {{Strength 2}}
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- {{Strength 3}}
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**Weaknesses:**
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- {{Weakness 1}}
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- {{Weakness 2}}
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- {{Weakness 3}}
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#### Market Position & Performance
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- **Market Share:** {{Estimate if available}}
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- **Customer Base:** {{Size, notable clients}}
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- **Growth Trajectory:** {{Trending up/down/stable}}
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- **Recent Developments:** {{Key news, releases}}
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<<REPEAT for each priority competitor>>
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## Comparative Analysis
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### Feature Comparison Matrix
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[[LLM: Create a detailed comparison table of key features across competitors]]
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| Feature Category | {{Your Company}} | {{Competitor 1}} | {{Competitor 2}} | {{Competitor 3}} |
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| --------------------------- | ------------------- | ------------------- | ------------------- | ------------------- |
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| **Core Functionality** |
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| Feature A | {{✓/✗/Partial}} | {{✓/✗/Partial}} | {{✓/✗/Partial}} | {{✓/✗/Partial}} |
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| Feature B | {{✓/✗/Partial}} | {{✓/✗/Partial}} | {{✓/✗/Partial}} | {{✓/✗/Partial}} |
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| **User Experience** |
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| Mobile App | {{Rating/Status}} | {{Rating/Status}} | {{Rating/Status}} | {{Rating/Status}} |
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| Onboarding Time | {{Time}} | {{Time}} | {{Time}} | {{Time}} |
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| **Integration & Ecosystem** |
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| API Availability | {{Yes/No/Limited}} | {{Yes/No/Limited}} | {{Yes/No/Limited}} | {{Yes/No/Limited}} |
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| Third-party Integrations | {{Number/Key ones}} | {{Number/Key ones}} | {{Number/Key ones}} | {{Number/Key ones}} |
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| **Pricing & Plans** |
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| Starting Price | {{$X}} | {{$X}} | {{$X}} | {{$X}} |
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| Free Tier | {{Yes/No}} | {{Yes/No}} | {{Yes/No}} | {{Yes/No}} |
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### SWOT Comparison
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[[LLM: Create SWOT analysis for your solution vs. top competitors]]
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#### Your Solution
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- **Strengths:** {{List key strengths}}
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- **Weaknesses:** {{List key weaknesses}}
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- **Opportunities:** {{List opportunities}}
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- **Threats:** {{List threats}}
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#### vs. {{Main Competitor}}
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- **Competitive Advantages:** {{Where you're stronger}}
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- **Competitive Disadvantages:** {{Where they're stronger}}
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- **Differentiation Opportunities:** {{How to stand out}}
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### Positioning Map
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[[LLM: Describe competitor positions on key dimensions]]
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{{Create a positioning description using 2 key dimensions relevant to the market, such as:
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- Price vs. Features
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- Ease of Use vs. Power
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- Specialization vs. Breadth
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- Self-Serve vs. High-Touch}}
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## Strategic Analysis
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### Competitive Advantages Assessment
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#### Sustainable Advantages
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{{Identify moats and defensible positions:
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- Network effects
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- Switching costs
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- Brand strength
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- Technology barriers
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- Regulatory advantages}}
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#### Vulnerable Points
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{{Where competitors could be challenged:
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- Weak customer segments
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- Missing features
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- Poor user experience
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- High prices
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- Limited geographic presence}}
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### Blue Ocean Opportunities
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[[LLM: Identify uncontested market spaces]]
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{{List opportunities to create new market space:
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- Underserved segments
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- Unaddressed use cases
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- New business models
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- Geographic expansion
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- Different value propositions}}
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## Strategic Recommendations
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### Differentiation Strategy
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{{How to position against competitors:
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- Unique value propositions to emphasize
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- Features to prioritize
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- Segments to target
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- Messaging and positioning}}
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### Competitive Response Planning
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#### Offensive Strategies
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{{How to gain market share:
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- Target competitor weaknesses
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- Win competitive deals
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- Capture their customers}}
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#### Defensive Strategies
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{{How to protect your position:
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- Strengthen vulnerable areas
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- Build switching costs
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- Deepen customer relationships}}
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### Partnership & Ecosystem Strategy
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{{Potential collaboration opportunities:
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- Complementary players
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- Channel partners
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- Technology integrations
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- Strategic alliances}}
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## Monitoring & Intelligence Plan
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### Key Competitors to Track
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{{Priority list with rationale}}
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### Monitoring Metrics
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{{What to track:
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- Product updates
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- Pricing changes
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- Customer wins/losses
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- Funding/M&A activity
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- Market messaging}}
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### Intelligence Sources
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{{Where to gather ongoing intelligence:
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- Company websites/blogs
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- Customer reviews
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- Industry reports
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- Social media
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- Patent filings}}
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### Update Cadence
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{{Recommended review schedule:
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- Weekly: {{What to check}}
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- Monthly: {{What to review}}
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- Quarterly: {{Deep analysis}}}}
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---
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[[LLM: After completing the document, offer advanced elicitation with these custom options for competitive analysis:
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**Competitive Analysis Elicitation Actions** 0. Deep dive on a specific competitor's strategy
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1. Analyze competitive dynamics in a specific segment
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2. War game competitive responses to your moves
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3. Explore partnership vs. competition scenarios
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4. Stress test differentiation claims
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5. Analyze disruption potential (yours or theirs)
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6. Compare to competition in adjacent markets
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7. Generate win/loss analysis insights
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8. If only we had known about [competitor X's plan]...
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9. Proceed to next section
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These replace the standard elicitation options when working on competitive analysis documents.]]
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